A-Z of Fitness and Health: “B” is for (multi-) Billion Dollar Industry
There are currently 1.6 billion overweight adults in the world. In just 10 years, the WHO (World Health Organization) projects that number will grow by 40%.
One cannot go anywhere without some aspect of health and fitness exposure. Advertisements, businesses, gyms, media, “health food”, skinny people, overweight people, obese people, fit people, and not-so-fit people are everywhere…and if you were to take a moment, you’d realize you have some pretty strong opinions about the fact that it IS everywhere, staring you down, in your face, and taking up space in your head.
The fitness and health industry is a MULTI-billion dollar industry and there are more people walking around saying that there isn’t a health problem than those acknowledging there is and actually doing something about it. Sure, there are those that realize there’s something going on, that humanity is growing, not only in numbers, but wider across the midsection….and knowing that, they do nothing.
In a recent Forbes article it states: “Experts say it is not surprising that people across the globe are increasingly becoming overweight. They blame urbanization and the influx of Western ways of life including myriad fast food choices, little exercise and stressful jobs.” But is it just that?
Ok…we have tons (no pun intended) of evidence, we have ancient methods that, in my opinion work just as good, if not better than the most recent ones, that promote health and fitness and as a whole, humanity is struggling. We also have countless “fad” diets out there that aren’t making the difference!
Is it purely laziness? Is it denial? Is it genetics? Well, for the last come back for “G”.
At any rate…we have a multi-billion dollar industry that seems to be helping some, only the majority is simply getting fatter, unhealthier, and more uneducated about health–which I do believe is a key to the real problem.
Think before you invest in health products, diets, or programs…talk to people that have done it, how it worked for them, were there long term results, problems that came afterwards, is it something they would have their mother do?? Throwing money into something isn’t the same as being committed to a real transformation in it. For example, simply putting gas in your car doesn’t provide for longevity in your car’s life…there are other things you will have to do to upkeep the quality of your vehicle, and one usually researches pretty heavily before purchasing a car…why wouldn’t you do the same for your vehicle in life–your body?!
